| Sl.No. | Title | Name of Journal | Date of Publication | Volume No/Issue No/Page No | ||||||||||||||||||||
| 1 | Technology acceptance model and customer engagement: mediating role of customer satisfaction | Journal of Financial Services Marketing | 24-Oct-2023 | / / - | ||||||||||||||||||||
Additional information
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| Sl.No. | Type of Program | Role | Name of Program | Title of Paper | Date | Organising Institution | Level |
| 1 | Conference | Moderator/Chair | International Conference on Reforms in Business Practices and Redefined Role of Banks-Contemporary Issues, Challenges and Remedies | 08/12/2023 | JNNCE, Shivamogga | International |
| Sl.No. | Name of the Research Project | Investigator(s) | Sponsors | Internal/External |
| 1 | Perceived service quality and customer engagement: Moderated mediation model of customer satisfaction and loyalty behaviors | RAGHAVENDRA PRASANNA KUMAR, RASHMI B H,SHRINIVAS | Internal |
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